Brighton & Hove Buses

Objectives

One of the more unusual canvasses that Starfish have worked on, the Brighton buses wraps are one of our fave projects.

Brighton & Hove buses requested a design that would reveal the fun side of Brighton, with a particular focus on the pier.

Outcomes

Initially, the idea was to have all the rides shown on the bus, but Startish proposed that we convert the bus into a ride itself. Using patterns and swirls from the carousel horses on the pier, we wrapped the bus completely in the familiar markings.

An online and poster campaign supported the launch, with positive feedback fro the client and delighted passengers.

Following this, we designed Brighton's hop-on, hop-off buses, with similarly impactful results.